Privacy Policy
Last updated: 8 October 2026
MIRTLE LOOM is run by Luke Hirtle, who is responsible for how your personal information is used.
Website: www.mirtleloom.com
Contact: luke@mirtleloom.com
Information collected
When you use the enquiry form, we collect the information you provide, including your name, email address and message, together with any other details you choose to share.
Our website provider, Wix, may also process technical information such as your IP address, browser and device details to operate and protect the website.
How your information is used
Your information is used to respond to enquiries, discuss ML creations and manage related correspondence.
We rely on our legitimate interests in responding to people who contact MIRTLE LOOM and keeping the website secure. If you enquire about purchasing a creation, we may also use your information to take steps at your request before entering into a contract.
Providing information is voluntary, but we need sufficient contact details to reply.
The website does not currently accept online payments. Enquiry details are not added to a marketing mailing list.
Who receives your information
Information may be processed by Wix and our email provider as needed to host the website, deliver form submissions and manage correspondence. It may also be disclosed where required by law.
We do not sell your personal information.
Our service providers may process information outside the UK. Where required, international transfers are protected through recognised adequacy arrangements or approved contractual safeguards. Details of Wix’s arrangements are available in its Privacy Policy.
How long information is kept
Enquiry information is kept for as long as needed to respond and manage any related correspondence. When deciding whether to retain it, we consider whether the enquiry remains active, whether follow-up is reasonably expected, and whether records are needed for legal obligations or a dispute. Information is deleted when it is no longer needed.
Cookies
Wix uses cookies and similar technologies to support website functions and security. The cookies used depend on the website’s settings and features.
MIRTLE LOOM has not currently added advertising tracking or additional analytics services. Where consent is required for optional cookies, it will be requested before they are used.
Your rights
Depending on the circumstances, you can request access to your personal information, correction, deletion or restriction of its use. You may also have the right to object to processing or request a portable copy.
To make a request or raise a privacy concern, email luke@mirtleloom.com.
You can also complain to the UK Information Commissioner’s Office at ico.org.uk/make-a-complaint or call 0303 123 1113.
Changes to this policy
This policy will be updated if the website or the way personal information is used changes. The latest version will appear on this page.